About the Role
Our client is looking for an experienced Paid Search Account Manager with a deep knowledge of, and passion for, paid search marketing. The ideal candidate will be capable of building an in-depth understanding of their clients’ businesses and identifying how they can use paid search to help them grow. A strong working knowledge of Paid Search (Google Ads, Bing Ads) is essential for this role.
As a Paid Search Account Manager, you will own and develop long lasting client relationships and you will guide the paid search account team in creating and executing high-performance paid search campaigns, with a focus on results. You’ll also be very comfortable in getting stuck in to campaign builds and optimisations as part of this role.
You’ll have experience of client communications and helping them understand and navigate the ins and outs of our paid search strategies and the results we’re achieving. Your great time management skills will allow you to work across multiple clients and a range of exciting projects. You will identify and encourage opportunities to innovate across your portfolio of clients.
You will liaise and integrate with our other departments (SEO, CRO, Creative, Content & Social) to identify growth opportunities for your clients and to deliver best in class cross channel campaigns.
As this role in an account manager role our client needs someone who knows the paid search landscape and can showcase a good base experience as well as the following:
Experience designing, executing and managing paid search accounts
Experience of the retail sector would be ideal
Experience using shopping feeds
Excellent communication & presentation skills
Google Ads Certification
Proficient in Google Excel or reporting tools
Great understanding of woder digital marketing landscape
Proven winning work abilities and proposal/pitch development
An ability to translate data into compelling client opportunities
Problem-solving mindset with strong analytical and strategic abilities
Experience in the following industries: Retail, SaaS, Finance & Travel
Good knowledge of other digital marketing channels, especially SEO and Paid Social
Google Analytics Certification
Working knowledge of Google Tag Manager
Experience running campaigns on Amazon
Experience with Supermetrics and Google Data Studio
Use of scripts for automation
Fluency in an additional language would be a bonus
About the Company
Our award winning client is looking for a Paid Search AM to join their team - this is an excellent opportunity to push your Paid Search skills to the next level as part of an award winning digital marketing agency. Our client is a performance digital marketing agency. Their environment is one of constant learning.